We worked with whiskey newcomer B.R. Distilling Co. to create timeless brands for Blue Note Bourbon and Riverset Rye. New brand identities, labels and packaging, website, and social media content helped their flagship whiskeys reach the top shelf (then fly off of it).
With striking label design, production consultations, and marketing collateral design, we helped BRDC launch an expectation-beating reintroduction of Blue Note and Riverset to the Memphis consumer market. The launch exceeded goals for product sales (we’d like to think the award-winning packaging design helped). We’ve since worked on a new product line extension, Juke Joint Whiskey, helping with brand direction, naming, and promotional materials.